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Revelation: Chicks Dig Cool Cars Too


Revelation: Chicks Dig Cool Cars Too

The Toronto Star has confirmed something we already kind of knew. Girls dig cool cars just as much as greasy pawed dudes! In a piece published on August 21, the paper spoke to several women who had bought or were in the process of buying new Camaros and they said all the right things that any gearhead would say.

These women ranged in ages and in responsibilities. Some had kids and some not, but they all were into the styling and image of the new Camaro. It all just confirms stuff that the diehard gearhead population has been yelling at Detroit for decades. Build quality cars that look great and don’t fall apart and you’ll thrive and survive.

Those things are happening now, whether they be too late or not is the real story. In the case of the Camaro, it’s a car that is winning in the worst automotive market in recent or maybe even distant memory. GM needs to do a case study on the car to see exactly why it is doing as well as it is and then spread the love to the other brands. They also need to get junk to market quicker, but that’s another kettle of fish.

Here’s the Toronto Star piece!


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