Powermaster has been a longtime member of the BangShift family of sponsors and we have been proud of that fact for some time. This is an American company making high quality products in their Chicago area factory the likes of which will blow you away. We’re not sure any of you have seen the Powermaster plant in a way that you will in this video from the PRI Road Tour. John Babcock who owns the company is the central figure here, talking about this philosophy, the tenants, and the practices that have made this one of the most well reputed companies in the aftermarket.
When we call this a manufacturing operation, we mean it. This is not a place where some people just assemble things that came from all corners of the world, this is a place where the raw materials come in and the final product leaves. It leaves after being built and tested, headed your way to power up your hot rod, truck, race car, or whatever it may land in.
Babcock strikes us as a fantastic interview here. He is proud of his business, he is proud of not only the quality of the product but the after-purchase support. He talks about being “in the family” when you buy from the brand and that help is “a phone call away”. It’s so old-school and yet for 2020 a cutting edge idea.
THIS is an awesome profile of a great company that continues to be a leader in the aftermarket.