Monday Shopper: A Dodge Power Wagon That Truly Deserves To Be Called “Macho” – 440-6 Power!

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In the late 1970s, responding to the tastes of custom tricks performed on their vehicles, Dodge introduced an interesting marketing setup. Composed of tricked-out trucks and vans, the grouping was known as the “Adult Toys”. Yeah, imagine getting away with that stunt with a PR firm today for a moment…it’s a funnier thought than the […]

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