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Rest in Peace: Hummer Brand Officially Dead

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  • Rest in Peace: Hummer Brand Officially Dead

    http://www.bangshift.com/blog/Rest-i...ally-Dead.html

  • #2
    Re: Rest in Peace: Hummer Brand Officially Dead

    So, what will the Army do for vehicles now, if Hummer no longer exists?

    Comment


    • #3
      Re: Rest in Peace: Hummer Brand Officially Dead

      They use the Humvee.

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      • #4
        Re: Rest in Peace: Hummer Brand Officially Dead

        The Hummer brand is not the same company that builds military vehicles. Hummer is the consumer version that was launched with the introduction of the H2. Not to be confused with the HV-1 (Hum-vee).

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        • #5
          Re: Rest in Peace: Hummer Brand Officially Dead

          GM acquired the name "Hummer" and world-wide civilian marketing rights from AM General (which incidentally was a spin-off from American Motors that became necessary decades ago when AMC's level of foreign ownership disqualifed it from certain government contracts).

          Back when Hummer used to offer a civilian version of the legendary High Mobility Multipurpose Wheeled Vehicle (HMMWV, or Humvee), known in Hummer-speak as the H-1, AM General started building them and, after GM acquired the Hummer brand, continued to built them for GM under contract. The other (lesser) Hummers were simply rebodied GM trucks. However, AM General actually constructed some H-2s in a factory in Mishawaka, Ind.

          The fact that both AM General and Jeep were once part of the same company was at the root of a much later "trade dress" dispute over whether Hummers could use a Jeep-esque seven-bar grille. Hummer won that contest.

          Another bit of trivia: HMMWV's 6.5 diesel was originally sourced from GM. But when GM quit building it, AM General created a subsidary, General Engine Products LLC, to continue manufacturing the 6.5.

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          • #6
            Re: Rest in Peace: Hummer Brand Officially Dead

            Good riddance

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            • #7
              Re: Rest in Peace: Hummer Brand Officially Dead

              I still wouldn't mind finding a well worn H1 diesel somewhere and parking it at the family farm in Missouri for Deer and Spring Turkey. If I have to help dig my father in law's F350 out of the Missouri mud one more time...

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              • #8
                Re: Rest in Peace: Hummer Brand Officially Dead

                soooo tempted to go seek out a last year v-8 version with the off-road package.... wonder what kind of deal is a "great" deal? and if that deal would be great enough to convince my significant other 8)
                Doing it all wrong since 1966

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                • #9
                  Re: Rest in Peace: Hummer Brand Officially Dead

                  Originally posted by 68 Valiant
                  So, what will the Army do for vehicles now, if Hummer no longer exists?
                  http://www.oshkoshdefense.com/defens...~matv~home.cfm
                  "First I believe if you keep the RPM's high enough, ANYTHING is possible." PeeWee

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                  • #10
                    Re: Rest in Peace: Hummer Brand Officially Dead

                    What is the PRESIDENT'S exit strategy from general motors ?

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                    • #11
                      Re: Rest in Peace: Hummer Brand Officially Dead

                      Originally posted by PatricksDad
                      Originally posted by 68 Valiant
                      So, what will the Army do for vehicles now, if Hummer no longer exists?
                      http://www.oshkoshdefense.com/defens...~matv~home.cfm
                      am general lives

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                      • #12
                        Re: Rest in Peace: Hummer Brand Officially Dead

                        http://www.amgeneral.com/

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                        • #13
                          Re: Rest in Peace: Hummer Brand Officially Dead

                          The Prius driving, tofu eating, tree hugging twits of Hollywood rejoice.
                          BS'er formally known as Rebeldryver

                          Resident Instigator

                          sigpic

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                          • #14
                            Re: Rest in Peace: Hummer Brand Officially Dead

                            the drug dealers will scoop em up
                            in the used market. ;D

                            Comment


                            • #15
                              Re: Rest in Peace: Hummer Brand Officially Dead

                              While real military Hummers are badass vehicles, the consumer version of the brand always disgusted me as a vile exercise in marketing cycnicism. Nothing more than ostantatious rebadged Suburbans for guys with small dicks and fake-tanned trophy wives. It was the ultimate expression of form over function.

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