Studebakers on the Rubicon Trail

[studemax]

From Hemmings Daily (via the forum of the Studebaker Drivers Club)...
Your Jeep isn't so tough....
Studebakers were there first - several photos and article.

https://www.hemmings.com/stories/2020/03/27/were-there-really-studebaker-touring-cars-on-the-rubicon-trail-in-the-1920s?refer=news&utm_source=edaily&utm_medium=email&utm_campaign=2020-03-30

[JRoberts]

I have seen these pictures previously and have been amazed when looking at these '20's era Studebakers tackling this off road challenge. I believe that this was some kind of corporate promotion.

[SuperBuickGuy]

there was a hotel - so not surprising they were on the 'trail'

[JRoberts]

there was a hotel - so not surprising they were on the 'trail'

I thought there was a hotel involved in this but was not sure. Thanks for confirming this.

[oletrux4evr]

As I read it, this was a 'trail'. Originated as a footpath. They were going to a hotel on Lake Tahoe, but the jist of the article and discussion is that with 20s technology it was possible. Pretty interesting.

[SuperBuickGuy]

As I read it, this was a 'trail'. Originated as a footpath. They were going to a hotel on Lake Tahoe, but the jist of the article and discussion is that with 20s technology it was possible. Pretty interesting.

The Rubicon started as a path to bring mail through. Then the hotel. Then the Friends of the Rubicon. Even that has a curve - the trail became increasingly difficult until California stated clamping down; now it's simply a maintained path akin to a ride at Disney.... while the river crossings were still there - it was pretty challenging. Now? Fordyce is where the wheelers go...