Actually, here in NC I have seen a Southerner holding the beer of another Southern. A few caveats, however:
1) The holder MUST already have a beer of his/her own, opened and working.
2) The held beer should be of a different brand from the preference of the holder. For example, a Bud fan could hold a Blatz (do they still make that?). If the holder accidentally takes a swig of the held beer it should result in instant spitting and an ugly face (sometimes hard to differentiate from the normal face).
The whole reason for holding a beer in this circumstance? So that when the stupid act is successfully completed the successful daredevil can reclaim his/her beer and take a victory swig. This is accompanied with a sort of "in your face" movement with the beer bottle (cans not allowed).
So yes, "Hold my beer and watch this" HAS been heard in the South, but only in specific circumstances. There's a etiquette to these things.
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