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This 1970 Dodge Super Bee Is The Mopar Anthesis – No Bright Colors? No Hemi? What Gives?

This 1970 Dodge Super Bee Is The Mopar Anthesis – No Bright Colors? No Hemi? What Gives?

Chrysler Corporation in 1970 must have just been one gigantic party. The commercials were racy, the colors were so vivid that a few shades glowed in the dark, the power fountain was at full kill courtesy of engines like the 426 Street Hemi and the 440 six-barrel, and while the Dodge Charger Daytona program had wrapped up, the Plymouth Superbird was in full-swing, so you still had an Aero Warrior car being sold to the public. It seemed like you could get away with murder, from the eyes of someone who missed that time frame by over a decade. 

Then you have this car. Look, there’s no way that you can consider a Dodge Super Bee “basic transportation” anymore. It’s just as much a musclecar as any other that was produced. But somehow, looking at this F4 Lime Green metallic example, do you get the feeling that somehow, Chrysler managed to make a dull musclecar? Here’s what I mean: out of the four different shades of green this Super Bee could have been, you have the shade that looks like something you’d find on Aunt Diane’s Valiant, not a big-block, four-speed B-body. Somehow, even the stripe doesn’t bring the car’s personality out. You could almost realistically think that this was just a dolled-up Coronet, that nothing special was going on here, and that it was time to move along…nothing to see here. It’s a post car, for Pete’s sake, with pop-out quarter glass.

How do you order a Super Bee to look like the most drab thing on the market when the company can make this car look wicked in TX9 Black, racy in Hemi Orange, capable of searing out your eyeballs in Sublime or, if you are truly comfortable in your shoes, painted in the most obnoxious shade of pink ever sprayed onto a vehicle from the factory? Either this was an inoffensive dealership lot car or someone really wanted to fly under the radar…not so much that he didn’t want the name, but enough that he didn’t want to attract all of the attention, either. I wasn’t around back then. Some of you were. Was this the normal, or was this an oddball? You tell me!

Mecum Kansas City 2018: Lot S49 – 1970 Dodge Super Bee two-door post

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9 thoughts on “This 1970 Dodge Super Bee Is The Mopar Anthesis – No Bright Colors? No Hemi? What Gives?

  1. Tim Booher

    I had a ’69 Super Bee in 1980 that was the same color and with the white tail stripe. 383 4 speed with the fresh air hood. It cool but not overstated.

  2. Matt Cramer

    What’s even funnier are stories about how some characters within Chrysler came up with ideas that were too deranged, even by THEIR standards. Coming up with a version of the Dart called the Swinger? OK. Calling another variant the Beaver? That was the first proposed name for what became the Demon. They got away with naming one of their color choices, Curious Yellow, after a porn flick. But they didn’t get away with calling another High Impact color Statutory Grape.

  3. KCR

    First off I am a huge Mopar fan.And the 70 Cornet or Super Bee is my fav car.I have never been a big fan of some of Mopar wild colors. We know a Hemi’s or 440-6’s are bad ass .Putting blow your mind green or pink or purple one of them is like trying to draw attention to a prize fighter .By making him wear a pink or green toto everyday instead of jeans . The 4 speed with a bench is the best. Come on man .Back then if ya had bucket seats your sweety couldn’t set close to ya.You couldn’t have fun with her while having fun with your 4 speed. If she was way over there in a bucket seat .Its a warmed over 383mag. Some old timers will tell you on the street at this time a well tuned 383 would really piss off a lot of Hemi owners.And it has a dana 60 . With out all the wild colors and a “normal” engine .It should be were a normal person could buy it.You know around $100k . That’s why I have old Dodge trucks(cheaper than Chevy and Ford) and Rambler cars(they are now so called in the Mopar family) .Both normal priced for something old . If I would win a lotto today. I would be a heavy bidder on this Bee.

  4. Lee

    “Muted” shades of Green were popular colors during the mid to late 1960s. Colors like Ford’s Lime Gold, Olds’ Jade Gold and Pontiac’s Verdoro Green ranked high on most popular lists. But by 1970 those shades of Green had fallen out of favor and replaced by the Hi Impact colors from Chrysler, the Grabber colors from Ford and Chevy’s Rally Green and Hugger Orange.

    IMO – whoever ordered the Super Bee in question was just “lagging behind the times.”

  5. RK - no relation

    This doesn’t look strange to me. When I was a kid I walked past the local small town dealer (Whitby Dodge Chrysler, corner of Byron and Dundas) and saw all the Super Bees and more up close. All the crazy colours and the not so crazy colours

  6. Mike

    I thought this story would go on to talk about the 318 and bench seat…. if all your hung up on is the paint then I dont see the story….not every muscular mopar was a crazy color, its just thats what most people think when you mention these vintage of mopars.

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