Over the course of the last week, I have expressed my less than favorable opinion of DeLorean cars, shown crash test videos of one folding up like a kid’s toy and generally been negative towards the company that failed so terribly that the majority of its tooling resides at various locations at the bottom of the ocean. But that’s just me being mean. I’ve turned over a new leaf because I discovered a DeLorean that I want to own…badly! Of course that will be impossible because no production models were ever sent out the side of a factory, but a cool promotional film for the DMC-44 exists and we found it.
The little truck is reminiscent of a US Army “mule” which was a small motorized flatbed designed for carrying loads of various sizes over all kinds of terrain. The DMC-44 is a more refined version of the mule and as you’ll see in the video, it is kind of a pre-runner to today’s utility vehicles like the John Deere Gator and the dozens of so called “side by side” UTVs that are used on farms as much as they are used for fun now. This video was made in 1979, when the future was still somewhat bright for the company. What’s slightly odd is that the portion of the video that talks about how the vehicle was designed shows an entirely different vehicle than what’s actually driving over the hills and valleys. The little tiny roll bar seems to be a quaint effort at making the DMC-44 more safe. As narrow as it is, that little thing will still have the operator eating dirt in the event of a roll over.
The footage of the thing rolling into town with the announcer saying, “commute” had me laughing a little. It would be fun until the rain came!
Press play below to see video of the DMC-44 – The little DeLorean truck that never was!