Following President Bush’s agreement to loan money to the automakers, Chrysler posted this ad in newspapers starting just before Christmas. It seems that the “thank you” struck many as a bit presumptive, as the kickback on Chrysler’s own blog site has been markedly less than positive. See the post here.
Here is the text of the ad seen below:
Thank you for investing in Chrysler – America’s Car Company.
Chrysler is committed to:
- Providing cars and trucks you want to buy, enjoy driving, and
will want to buy again. - Delivering products with the best quality and value in our
Company’s history. - Improving fuel economy to support Americas energy security and
environmental sustainability.
The United States is home to 74% of our employees and over 3,300
dealers in communities across this country. Of every dollar we
spend, 78% is spent here at home. On behalf of the 1 million people
who depend on Chrysler for their livelihoods, thank you for
investing in Chrysler, and America.
Bob Nardelli
Chairman and CEO, Chrysler LLC
