.

the car junkie daily magazine.

.

SEMA 2010 Sneak Peek: Mopar brings the heat


SEMA 2010 Sneak Peek: Mopar brings the heat

Chrysler announced today that they are bringing horsepower, and plenty of it, to SEMA 2010 in Las Vegas next week. Were you expecting Fiats with little engines? It wouldn’t have surprised us either. But we’re happy to say that the, big bad 512 cubic inch, V10 powered Drag Pak Challenger will be the highlight of a great lineup of cool Mopars. All you GM fans will be glad to know that Mopar is relying on the tried and true Powerglide transmission in order to make the Drag Pak Challenger a “challenge” for the Super Cobra Jet Mustangs from Ford.

We’ve put together a collection of some of our favorite cars from Chrysler’s SEMA 2010 Lineup for you to enjoy until we bring you our own photos, impressions, and more from SEMA 2010 starting Monday November 1st.

Yes, there is a photo of a Fiat. It’s at the bottom of the page, but it is one bitchin looking little car.

“We created an amazing cast of Mopar image vehicles for SEMA,” said
Ralph Gilles, President and Chief Executive Officer, Dodge Car Brand and
Senior Vice President – Product Design. “As all of our new vehicles
arrive in dealerships this year, we want to inspire customization and
personalization. Our Mopar image vehicles will definitely turn heads.”

The Mopar Underground group and the Mopar design team worked together to
create these image vehicles. Projects originated in the Chrysler Group
Product Design office and were led by Mark Allen, Chief Designer – Head
of Jeep Design Studio, and Jeff Gale, Advance Studio Design Lead. In
addition to image vehicles, other “Moparized” vehicles for the show were
developed under the direction of Brian Rogos, Head of Accessories and
Performance Parts, and Pat Muldoon, Head of Mopar Product Development. 

 

  

 


  • Share This
  • Pinterest
  • 0