Well the latest Challenger Demon video has dropped and with it the release from Dodge on what the heck it all means. This latest video is called “Crate” and in it we see a Stig like guy pulling tools and other items out of a large crate. There’s a jack, a spare set of tires, a torque wrench, a cordless impact, and that’s just the stuff we could see. According to Dodge there’s lots more in that crate that we have not seen yet and will be revealed at a later date. Things keep getting more interesting with this car, don’t they?
According to the release from Dodge (which we have in its entirety below the video) there are 18 items in this mystery crate that range from Direct Connection performance parts, the “Demon Track Pack System”, a matching set of Demon wheels (presumably for a set of normal tires to put on the front end), and various tools.
We’re going to leave the rest of the speculating up to you. This is pretty fun!
Also in a weird and interesting twist, it appears that the drag strip shot of the crate was made at Raceway Park in Englishtown, New Jersey. Interesting.
Check out the video and then the full release from Dodge below –
Here’s the full release from Dodge on the latest Challenger Demon video “Crate”
Dodge Resurrects the Demon: Teaser Video No. 4 – ‘Crate’
- “Crate,” the fourth video in the 2018 Dodge Challenger SRT Demon pre-reveal teaser campaign, launches today
- Fans should visit www.ifyouknowyouknow.com for weekly updates, to download sharable content and for a countdown to its reveal
- Dodge’s new ultimate performance halo to be unveiled during 2017 New York International Auto Show week
- Use hashtag #DodgeDemon to be a part of the next chapter in the Dodge performance story
This new teaser video, titled “Crate,” unlocked February 2, contains clues to the dual purpose of the Challenger SRT Demon.
What’s in the custom-painted Demon Crate?
Eighteen components that maximize the Challenger SRT Demon’s flexibility, exclusivity and future collectability:
- Direct Connection Demon Performance Parts
- Demon-branded track tools
- Matching Demon spare wheels
- Demon Track Pack System
Fans should visit www.ifyouknowyouknow.com to watch the “Crate” video multiple times and know, just like the previous videos, nothing is a coincidence and everything means something.
You know, I have a bad feeling about over-hyped stuff. Whether just movies (“Critically acclaimed!”, usually means the movie stinks on ice) or just over promoted, which this car seems to be. I guess perhaps the idea is to sell them out quickly to well heeled collectors, who secret them away and just bring them out for bragging rights.
I fear this car may not nearly live up to all this promotion it’s getting…
You may be correct, but of course we can’t know that yet. No doubt they will have press fleet vehicles available to the magazines early on. From what I see with the advertising, only taking out ~250lbs, while welcome, will not achieve the performance expectations that have been generated. If this thing won’t run 10 seconds flat at over 130 MPH right off the showroom floor, there’re gonna be a lot of disappointed potential buyers. Personally, I think it’ll take at least 900+ HP to push a car so heavy to 10 flat ETs. I’m speculating that Chrysler knows that already. I’d be more impressed if it runs mid-nines @ 140.
Just MHO
Bob J
Can’t afford it. Don’t want it, even if I could. Having said that, I teenaged through the malaise-Era, so living through this period of factory performance is fun to watch.
I have to agree since living thru the same time period. I do miss my 2004 GTO though. I’m guessing this car will be north of $70K off the showroom floor.
Is it too late to change the name? I absolutely HATE when they reuse nameplates that have nothing to do with the current model. I guess all those old ladies that complained back in 1972 until they got it changed to Dart Sport are dead now.
When did it go back to Direct Connection again? What happened to Mopar Performance? I musta missed that one.
The other stuff in the crate is probably a stack of Frank Sinatra 8-tracks, a Rachael Ray cookbook, a set of SAE wrenches that don’t fit anything on the car and a $2.00 off coupon for Jiffylube.
To all the people who thought Fiat was going to take the fun out of Chrysler like the Germans did… instead they grasped that what people really liked about Mopar was the 1960s and they\’ve done a lot to bring that back again, the wonder machines and the crazy hype. And it\’s selling. I love it.
Ill keep my 1971 Triple Black 500″ 8.30 second Demon for the strip and my other 71 340 modern suspension Triple Black Demon for the street.