People go to the drags for a multitude of reasons. They go to see the cars, they go to see the thrash, they go to see the competition, but at the end of the day they all go to see the people. The NHRA is refocusing its promotional efforts in 2019 towards promoting its drivers and their personalities as opposed to simply relying on the cars to sell the show.
As a guy who is deep into that world, I think this is a great idea. Why? I know these people and I know how cool and fun they are. Many people out there do not. Having the ability to tell some of the driver stories will be huge and should open many of them up to new fans who may not know their background.
These photos capture people and cars in action. They capture people and cars at rest. They capture the basic nature of the sport of NHRA drag racing and that is why we think they’re great!