Tyler Crossnoe and Victor Alvarez join Brian Lohnes on this episode of the NHRA Insider Podcast. These two guys are among the youngest and most innovative track operators in the country and they do it in different ways. For Crossnoe who oversees Virginia Motorsports Park, an NHRA Camping World national event track, it’s identifying trends and building the best customer experience possible for the racers and the fans.
For Victor Alvarez who owns and operates Bradenton Motorsports Park in Florida, it is using the creativity and flexibility he has as an owner/operator to innovate programs, foster local series, and programs, as well as working to continually grow his facility’s reach on social media and other platforms. These are two guys who work hard to not only see into but to make drag racing’s future.
If you are interested in the things that some of the best track operators do to be successful, innovative, and buck the trends, listen to this. Drag racing has a young base of talent on and off the track that will continue to carry the sport forward in the years to come. They’ll do it in ways that tweak the old guys and excite the kids. It’s the nature of the business.