The recent release of all these 1970s Chrysler sales training videos has been awesome to check out. This time we have a video that was released in 1972 to help salesmen get into gear about the 1973 Plymouth Fury III. It is compared against the Chevy Impala and Ford Galaxie, the two main competitors it would see in the heavyweight class of American family sedans. The metrics used to show people how this car was superior to others are so foreign in 2020 that they cracked us up.
During the section where the trunk space is compared, a truckload of luggage is loaded into the back of the cars and one of the three, shockingly not the Plymouth, got everything but a bridge table in. Ha! Most of the people in 2020 would hear the term “bridge table” and think, “Jeez that must be a strong table.”
Secondly there is a section where the fact that wing windows are available up front and they show the effectiveness of them being used to circulate air by using footage of a driver smoking and showing the smoke being sucked out. Totally functional and valid but in 2020? That ain’t gonna fly. Can you imagine the uproar of a car company showed someone smoking in their commercials in 2020? Oh the horror!
The times, change, the culture changes, and this video shows the way that people look at cars change too.
At least you can still smoke in your car. If you take your own ashtray that is.