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Guilty Pleasure: This 1972 Lincoln Continental Mark IV Will Cruise On As Long As The Gas Card Works!


Guilty Pleasure: This 1972 Lincoln Continental Mark IV Will Cruise On As Long As The Gas Card Works!

As I continue my self-imposed Mopar exile, I have found myself hunting down some older dream cars of mine. Among the G-bodies, Camaros, Mavericks and even the odd AMC product, but you don’t just hunt aimlessly…unless it’s getting close to midnight and you have been awake since six in the morning, at which point it’s time to get away from the computer and go crash out. No…to do the great Internet car search right, you first need to figure out what it is that you want the car to do. Want a great-handling car with some guts? Go C4 Corvette or third-gen F-body. Want something that can be beat on to no end yet is able to stand up to the abuse and look good doing it? Mopar “Late-B”, any GM B-body made after 1977 or the Maverick/Comet twins. But I had something else in mind when I located this 1972 Lincoln Continental Mark IV coupe.

Mark IV 2

From the moment that the 1967 Cadillac Eldorado came onto the scene, both the front-wheel-drive Caddy and the Lincoln Continental became locked in a war for who had the ultimate personal luxury coupe. And that’s not exactly correct…you see, a personal luxury coupe was more like a Chevrolet Monte Carlo or a Pontiac Grand Prix around this time period. The Eldorado and the Continental Mark series were status symbols: you didn’t just buy another Chevrolet or Buick or Plymouth. You had a Cadillac. You had a Lincoln. Your car was a statement, that you had money, that you had style, that you enjoyed the finer things in life like an all-leather interior, every possible gadget you could throw at a car in the early 1970s. You had enough power under your right foot, but it wasn’t the boy-racer power of the muscle cars, but instead a wave of torque that carried you. The suspension was yielding, the room was plentiful, and you felt like a million bucks driving one.Mark IV 4

 

I’ve always been drawn to the Mark IV, namely because a neighbor I lived near when I was a young kid had one: dark jade green, with the Lincoln turbine wheels, and only a set of glass packs to let the 460 talk to the world with authority deviated from the day Mr. Muehler bought the car new. Small bumpers on a car that is nineteen feet long. The hidden headlights, chromed waterfall grille that aped Rolls-Royce, and that spare tire hump on the trunk lid. It said “luxury” like few cars did back then…which was easy to do in a neighborhood filled with Hondas and K-cars.

It’s obnoxiously large, impractical enough that a Hummer driver can feel better by comparison, drinks enough fuel to earn you a “thank you” card from OPEC, and to be honest, I’m not sure if there is another car out there that I’d drive for thousands of miles on-end. From the silver-dollar hubcaps to the acres of deep red interior, as long as someone else is paying for the fuel, this Lincoln would eat the miles up as you stretched out in the top-tier ride of the early 1970s. Would we change anything? Not one single solid item. Let the 460 do it’s thing as you sit back and watch the view roll right on by.

eBay Link: 1972 Lincoln Continental Mark IV

Mark IV 3


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10 thoughts on “Guilty Pleasure: This 1972 Lincoln Continental Mark IV Will Cruise On As Long As The Gas Card Works!

  1. Matt Cramer

    If I bought that car, and I’d be seriously tempted if I hadn’t picked up the Regal a couple months ago to use as a daily driver, I’d make a phony set of Christmas cards from OPEC and carry them around in the glove compartment. That would be the perfect crowning touch.

  2. Guitardrumr

    Spend a little and convert that 460 to one of the EFI kits currently on the market, and the mileage might not even be that bad. If Finnegan’s Blasphemi could get 17mpg out of the 700hp Hemi, this thing ought to get at least that with EFI.

  3. Whelk

    I looked at a Mark III a few years ago. I’d want to take the 460, do some aftermarket heads, cam, intake, add a fuel injection kit and an overdrive transmission. That would make about perfect for cruising and general mayhem (no relation).

  4. Chevy Hatin' Mad Geordie

    Spray it in a wild orange pearl and metalflake paint job, give it a shag pile interior, load the CD player with plenty of Curtis Mayfield and go out cruisin’ with yo’ bitches and yo’ whores. But most of all make sure you have a mural of the latest and greatest Muhammed Ali on the hood!

  5. Anthony

    Hey Gordie its Ho’s or bitc#es. Not whores.

    Anyhow, I love these and the Mark III. The 72 is best with small bumpers. Its a good special occasion/weekend cruiser with the wife. Id get a nice set of Tru Spokes for it. Would be great for trips upstate or down to Wildwood . That 460 dosent even blink at 85 mph .

  6. jerry z

    Never really cared for the Mark IV styling, more into the Mark III. The price is right though for this car.

  7. Bill Greenwood

    I’m with you Jerry. While the Mark III has, I think, bolder styling, I always find the 72 interior to be more attractive. Nicer dash layout.

  8. crazy

    I like it,, but being the speed freak that I am.. I’d change a few things..
    The trunk, spare tire faux curve, I’d paint a dark red to match the interior..

    Then I’d stroke and poke the 460 to as big as I could,, cam it for low to mid rpm torque, and heads to match..
    Add port efi and an o/d to the c6 as that is about all that live behind it and the tonnage it be moving.
    And maybe even change the ring gear,, to put the engine just above lugging it at 70mph in o/d..

    1. crazy

      oh, and maybe later ford/merc wagon alum wheels,, having to stop to go find hub caps,, might look cool on camera as they fly off in a turn , but not as much when it’s you going to get them..

  9. Glenn

    Uncle had a red 72. Was in sales and drove it over 400,000 miles in 10 years. When the Ohio salt finished the body, the 460 and C6 lived on in a pulling truck

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